News Archive for February 2010

Franchise Conference a HUGE SUCCESS!

Puddle Ducks Franchisees 2010

February is probably the most important month in the calendar for Puddle Ducks Franchising Ltd. At the beginning of the month, once again we held our national franchise conference.

This year, ten franchisees and five members of staff from Head Office met together for a fabulous day at the prestigious Crewe Hall. We enjoyed a meal together with staff from Mid Cheshire the night before in a private dining room. The conversation flowed freely as everyone caught up with each other’s activities and generally got to know the growing team. Lindsay sang a confident rendition of Humpty Dumpty and Luisa managed to speak for a whole minute on sheep!

Friday morning and we were down to business! Sarah M rolled out the new customer database platform which was accompanied by “oohs” and “aahs” around the room as franchisees saw the potential it offered. This was followed by a series of presentations by Tracy and Jo as they explained changes in the pipeline for 2010. In the afternoon, our wonderful new franchise director, Sarah Roberts, introduced herself and her role within the organisation. Sarah also lead a useful interactive session. Sarah is already helping to develop the business strategy for Puddle Ducks Franchising and will be identifying key measures to support franchisees in developing and managing their own business plans.

The late afternoon saw each franchisee in the pool with Ali who rolled out our most exciting changes to the teaching programme yet. So much development has been happening, primarily from our observations from our Swim Academy children but also from experience that Ali gleaned from around the world at the World Aquatic Baby Conference this year. We can’t wait to start teaching the new programme around the country after Easter.

All the franchisees were engaging and positive with huge levels of passion, commitment and enthusiasm. We are all extremely excited about what we can achieve together over the next 12 months.

Posted on 17th February 2010 by Tracy